Pallo UGC Creator Hub

Pallo (pronounced 'pal-oh') is every student's personalised AI tutor designed to help them study smarter with the right tools, trained to be accurate according to a specific curriculum (GCE A-Levels, GCE O-Level, IB, A-Levels (EdExcel, AQA, CIE), IGCSE, GCSE, AP).

Core features include:

• Live Consults: A real-time AI tutor that provides guided support on any question from a specific syllabus
• Exam-style Questions: Real questions with full model solutions specific to syllabus
• Customisable Notes: Curated notes by Pallo's expert tutor team, full customisable by a student

The platform takes the shape of an iOS app (iPad and iPhone), as well as web application.

We're looking for UGC creators to create short-form, authentic videos that feel natural on TikTok / Instagram Reels — not ads.

• Show how students actually use Pallo
• Highlight a real problem students face
• Position Pallo as the simple, all-in-one solution for education

Primary Goals

Awareness — Capture mind-share of students in being the go-to education platform

Engagement — Create discussion, noise and hype around the product

Click-throughs / Installs — Push for conversions through downloads

Given that the platform is built around the A-Level, O-Level, IB, GCSE, AP (and more) syllabuses, we are targeting students in the age range of 13-18 years.

Generally, the demographic would present several characteristics such as:

• Feeling stressed, overwhelmed, or behind on revision
• Looking for funny and relatable content to engage in down-time
• Heavy users of TikTok / Reels / Lemon8

Content Angles

All scripts should feel like a real student talking, not a brand. Use casual language, genuine reactions, and actual exam anxiety as the emotional hook. The canvas/live consult feature should appear visually in as many videos as possible — show the screen, show the writing, show the feedback. Keep hooks under 3 seconds. Prioritise relatability over production quality.

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1. Glazed / Flamed

Record Pallo's AI tutor roasting or glazing your answer, then react to it or argue back. Make it funny and short.

Sample script: "I spent 20 minutes on this question and submitted my working to Pallo… and it told me I was overcomplicating it by three steps. I am not taking this from an AI. [argues back] okay fine it was right."

humor viral-potential short-form

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2. Mark My Work

Write out your solution to a hard exam question on screen, submit it to Pallo's live consult canvas, and reveal where you went wrong.

Sample script: "Okay I genuinely thought I had this A level question. Watch me submit my working to Pallo. …it found two errors I didn't even notice. The worst part is it explained exactly where my logic broke down. Exam in 3 weeks and I am humbled."

educational value-driven canvas feature

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3. Exam SOS

It's late, exam is tomorrow, you don't understand a topic. Open Pallo live consult and document the whole session in real time.

Sample script: "It's 11pm. My chem paper is tomorrow morning. I still don't understand equilibrium constants. I'm just going to open Pallo and work through this live. Okay… I actually get it now. Why didn't my teacher explain it like this."

relatable authentic transformation canvas feature

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4. Break It Down

Ask Pallo to explain a difficult concept, interrupt it and say "explain it like I'm 5", then show the simpler version.

Sample script: "Pallo just explained differentiation from first principles and I understood maybe 40% of it. So I typed — okay can you explain this like I'm 5. This is genuinely the clearest explanation I've ever seen. Where was this during my exam."

long-form friendly educational community

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5. My AI Tutor Caught Me Out

Confidently write what you think is the right answer on the canvas, get corrected by Pallo in real time, react genuinely.

Sample script: "I have been doing this type of question wrong for an entire year. I submitted my working to Pallo's canvas just to double check and it flagged my method immediately. I want to cry. At least I know before the actual exam."

relatable canvas feature short-form

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6. Rate My Working

Post a solution you did in class or homework. Let Pallo grade it live. Use it as comment bait — ask viewers to guess the grade before revealing.

Sample script: "Comment what grade you think I'm getting for this answer before I submit it to Pallo. Okay submitting now… Half of you were right. Here's what I need to fix."

comment bait engagement-driven community

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7. POV / Skit

"If only I had this when I was in high school…" — for slightly older creators appealing to current students.

Sample script: "POV you're 16 and failing additional maths. This is what I wish existed back then. You can literally write your working out and it tells you in real time where your logic went wrong. Game over for tuition centres honestly."

humor viral-potential relatable reactions

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8. Study App Listicle

"The only 3 apps you need for [exam]" — Pallo is one of them. Builds credibility through association rather than direct promotion.

Sample script: "If you're doing A levels and you're not using these three apps you're making it harder for yourself. Number one… [builds up to Pallo] and this one specifically because you can write your actual workings and get feedback instantly. Not just a chatbot."

listicle value-driven top-of-funnel

Monthly Retainer System

The Creator shall be compensated on a Monthly Retainer basis.

• $300 per month + bonuses (based on views per post)

• Earnings are calculated based on verified views from TikTok’s native analytics

Top-performing creators may be invited to ongoing monthly partnerships, higher rates, or long-term collaborations.

Platforms

The primary platform will be either TikTok or Instagram Reels or both.

Mandatory Mentions

Depending on your style, this will apply differently. However, as a general guide, there should be a mention of Pallo through any of the following:

1. Showing the app on screen at least once;
2. Mention "Pallo" verbally or via text overlay or through comments;
3. Include a call-to-action

Tagging (optional)

• TikTok: @palloai
• Instagram: @pallo.ai

Do's and Don'ts

Do's

• Be authentic and natural
• Use trending sounds (if applicable)
• Show real usage of the product

Don'ts

• No competitor mentions
• No misleading claims (e.g. "guaranteed A")
• Maintain professionalism — you are representing the brand

Deliverables & Timeline

All deliverables and timeline will be discussed and agreed either over email or through a call with the Pallo team.

Ready to become a Pallo creator?

Apply by clicking 'Apply Now' on the sidebar or drop us an email at hello@pallo.ai.

We look forward to a fruitful and fun partnership!